Using mobile-friendly images and shortening longwinded titles are crucial to success on Coupang

Slumping may be a big problem in the office, but Jung Ho Lim’s Coupang business has been soaring because of it!

Jung Ho Lim is the proud founder of EChungHun, which specialises in posture correctors. This Coupang seller came up with an ingenious posture band winning a business competition and drumming up 140% funding.

Why did Jung Ho choose Coupang? “If you just set it up the right way, Coupang is structured so that the sales pour in. And that’s a big deal for a small business owner,” says Lim.

What are some tips? Lim notes that much of Coupang’s sales occur on mobile and the subsequent focus on uploading mobile-friendly images and shortening longwinded titles were both important. He also entered a large array of relevant keywords for improved exposure.