Coupang’s Eco-Friendly e-Commerce is Here

Speed and sustainability go hand in hand at Coupang. While we’re known nationwide for our Rocket Delivery, our eco-friendly initiatives are also a key component of how we’re changing Korean e-Commerce, with our innovative Fresh bags quickly becoming a mainstay in the lives of millions of Koreans. In our journey to create a world in which customers ask, “How did we ever live without Coupang?” we strive to ensure that world is clean for consumers and safe for the environment. Here are a few ways we are cleaning up e-commerce in Korea. 

ESG

Earlier this month, we joined the Green Consumption – Environment, Social & Governance (ESG) Alliance organised by the Ministry of Environment and the Korea Environmental Industry and Technology Institute. This is a firm demonstration of Coupang’s commitment to growing its business in a responsible way that reduces environmental waste. As part of this alliance, we will continue to actively consult community organisations so that we remain at the forefront of sustainable innovation.  

Packaging

Our colourful Coupang Fresh Bags are a prime example of this innovation – every day, millions of our customers now wake up to our Fresh Bags waiting on their doorstep. These unique cooling bags can deliver fresh groceries and be washed and reused. They are increasingly replacing the traditional cardboard boxes and are a solid step toward a cleaner future. In addition, we ‘re cutting out excessive packaging with 80% of Rocket deliveries now going boxless. 

Vehicles

Of course, we are never ones to settle on our laurels. In 2022, we have even more exciting green initiatives in store. Recently, we announced we will be introducing eco-friendly hydrogen trucks for deliveries between facilities for rocket delivery from the new year and operate it on a trial basis. By harnessing such innovative technology, we hope to reduce fine dust and carbon emissions. 

These are just a few examples of the greener future Coupang is working toward. If you want to sell on an e-Commerce service that strives to create a healthier, more eco-friendly world, the choice is simple – choose Coupang.