Selling Food on Coupang

If you’re selling food cross-border, it’s time to join and list your products on Coupang Marketplace. Food (including health supplements) is one of the most popular categories on Coupang. With approximately 18 million customers shopping for their everyday needs, listing your items on Coupang is a logical step for any seller who wants to give their food items the best chance for sales success.

How much does it cost to sell food on Coupang? First, it’s important to remember that signing up to Coupang is free. Once you listing products and start making sales, you will be charged a sales commission rate between 7.6 to 10.9% depending on the exact category.

What are some popular food items? Health supplements are consistently high performers and coffee capsules are also mainstays in Coupang’s top sellers. Aside from health supplements and coffee capsules, health foods such as protein powders and exotic chocolate are also in high demand.

Many sellers have found their key to success through selling on Coupang – just take Hyunkyu Kang, founder of Tivine. He had a revelation after a trip overseas where he found his passion for tea and began to sell on Coupang. Since then, he has been able to sway audiences with his ability to stay on top of food trends, an important factor in a trend-driven country like Korea.

To find out more about selling food on Coupang Marketplace, check the guide for food sellers here.