What is Coupang Marketplace?

First, what’s Coupang? Coupang means customers! As one of Korea’s largest e-commerce services, Coupang provides sellers access to over 18 million customers across the country. It’s also Korea’s most used shopping app across all age groups, meaning Koreans spend more time on Coupang than on any other shopping app, giving Coupang sellers the edge when it comes to boosting sales! Coupang has two main business models – retail and marketplace. So what’s Coupang Marketplace?

Coupang Marketplace is Coupang’s Direct Ship model, meaning sellers sell and ship directly to their customer in Korea. Currently, Coupang does not offer fullfilment services to cross-border sellers outside of China, but if you want to find out how you can you can get your product from you to the customer, use our Service Provider Network.

Why choose Coupang Marketplace? For businesses that need more flexibility or are starting to raise awareness in the Korean market, it’s a simple way to dip your toe fast and with zero sign-up fees. Just sign up, complete your verification and get ready to ship your orders to your new customers!

For a more thorough overview of Coupang & Korea, download our eBrochures specific to your region below.

• US Coupang eBrochure (EN) (KR)
• Japan Coupang eBrochure (EN)
• Europe Coupang eBrochure (EN)